Services · Google Ads
Ads that generate
leads, not just impressions.
Most ad agencies show you click-through rates and impressions. We show you leads, cost per lead, and booked jobs. If it doesn't generate revenue, we don't run it.
- Google Maps
- Business Profile
- Bing Places
- Yelp
What's Included
Built to generate leads, tracked to prove it.
- Google Search Campaigns
Ads targeting people actively searching for your services — “HVAC repair near me,” “ceramic coating Scarborough,” “landscaper Pickering.” High intent, right location, right moment.
- Google Local Service Ads
Local Service Ads (LSAs) appear at the very top of Google and charge per lead, not per click. We set them up, manage the verification, and handle lead disputes to keep your cost per lead down.
- Conversion Tracking
Phone calls, form submissions, booking completions — every action that counts as a lead is tracked back to the campaign and keyword that generated it. You see what your budget is actually doing.
- Monthly Optimization
We don't set it and forget it. Every month we review search terms, pause what isn't working, adjust bids, test new ad copy, and shift budget toward what's generating leads at the lowest cost.
How It Works
From zero to leads in under two weeks.
- 1. Audit and strategy
We look at your market, your competitors' ads, your keywords, and your current Google Ads account if you have one. You get a clear picture of where money is being wasted and what a better setup looks like.
- 2. Build and launch
We build the campaigns: keyword groups, ad copy, bid strategy, location targeting, conversion tracking. Most campaigns are live within 5–7 business days of the kickoff call.
- 3. Optimize monthly
After the first 30 days we have real data. We use it — pause underperforming keywords, shift budget to what works, test new copy. Cost per lead goes down as the campaign learns.
Why Vibe22
We focus on leads, not vanity numbers.
We set up call tracking and form conversion tracking before the campaign goes live. From day one, you know which keywords and ads generated each lead — not just which ones got clicks.
See how we workQuestions owners ask
How much should I spend on Google Ads?
That depends on your market and how competitive your keywords are. We'll tell you what a realistic budget looks like before you commit to anything. As a starting point, most local service campaigns need at least $1,000–$2,000/month in ad spend to generate consistent leads — below that, the data is too thin to optimize properly.
How quickly do Google Ads generate leads?
Google Ads can start generating leads within days of launch — that's the main advantage over SEO. The first 4–6 weeks are a learning period where we gather data and tighten targeting. By month 2 or 3, you have a clear cost per lead and a campaign that's been optimized.
Do you run Meta (Facebook/Instagram) ads too?
We focus primarily on Google Ads for local service businesses because search-intent traffic converts better for most service verticals — someone searching "HVAC repair near me" is ready to book. Meta can work for brand awareness and retargeting. We assess what makes sense for your specific business and budget.
What is a management fee and how does it work?
The management fee is what you pay Vibe22 to set up, manage, and optimize your campaigns. Your ad spend goes directly to Google — we never touch that money. You have your own Google Ads account, and we get manager access to run campaigns on your behalf.
How do you track whether the ads are actually working?
We set up conversion tracking for phone calls, form submissions, and any other action that counts as a lead for your business. Every month you get a report showing leads, cost per lead, and which campaigns and keywords are generating them. No impressions, no "reach" — just leads and what they cost.
Stop guessing
on your ad spend.
Free ad audit — we'll show you where your budget is going and what a better setup looks like.
Talk to us about your ads